Qualitative Research

Youth Focus is a specialist qualitative research agency spearheaded by a research psychologist with 27 years’ experience in researching the youth market from a developmental psychology perspective.
Youth Focus Credentials (PDF) »
Understanding Youth

The essence of Youth Focus is to be found in its fundamental understanding of the entire spectrum of the youth market – from tots to tweens – to teens – to young adults.
Developmental Specialist

Carol Affleck completed her MA and internship in Psychology at the University of Port Elizabeth in 1991 after six years of study specialising in child psychology and research, and has been running her own business for the past 20 years.
Carol's CV (PDF) »
Services Offered
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Full children’s and teens’ qualitative research projects from briefing to final presentation stage |
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Moderating and facilitation of in-depths, focus groups and large groups |
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Observational research in the children’s and
teens’ markets |
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Specialist consultation on projects requiring developmental psychology input |
Contact Carol Affleck
Mobile: 082 895 6139
Email:
Postal: PO Box 31533, Tokai, Cape Town, 7966